Strategic Management and Competitive Advantage: Concepts and Cases — Jay B. Barney et al. (2015)

Book Description

Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.

Book Details

• Author: Jay B. Barney, William S. Hesterly
• Publisher: Pearson
• Published Date: 2015
• Published Year: 2015
• Language: English
• ISBN-13: 9780133127409